Google Maps is one of the most valuable digital marketing tools available to your business, particularly if you’re using the Google Local Pack. The Google Local Pack displays top-ranked business ...

Local justifications are bonus textual snippets Google can use to enhance your listings in their local pack, local finder, and Maps results. Not all listings in a given set of results will feature ...

Google is testing showing video ads within the local pack ads. This is also known as immersive map view videos, I am told.

Most businesses don’t fail to rank in the local pack because they lack reviews, links, or proximity. They fail long before that because Google never considers them eligible in the first place. This is ...

Google may now hold your review replies for approval before showing them in Google Maps or Google Search. Previously, those ...