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Ford's electric truck U-turn: A new strategy emerges

The automotive sector is undergoing one of its most revolutionary periods as electrification, regulation, and customer ...
Ford Motor Company today revealed more information about its upcoming battery-electric truck, including that it is deeply influenced by Formula One. The Dearborn, Michigan-based automaker plans to ...
Ford's US$5 billion bet to stave off competition from beyond America's borders is steadily taking shape. CEO Jim Farley revealed some stuff in the works on the company's latest product, a midsized ...
The Ford Universal EV Platform will also include a shorter and much lighter wiring harness ...
If you’ve heard it once, you’ve heard it a thousand times: Modern cars are mind-blowingly complex, packed with countless electronic modules and miles and miles of wiring harnesses. But here’s the ...
Ford is preparing to launch its Universal Electric Vehicle platform, its next-gen EV architecture. The first model on the platform will be a mid-size electric truck with a starting price around ...
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Ford Motor Company has ceased production of the all-electric F-150 Lightning, its flagship full-size electric pickup, and will focus instead on hybrid vehicles and a future line of smaller, cheaper ...